Privacy Policy
Last Updated: 27 September 2026
This Privacy Policy explains how Rajas Advertech Private Limited, operating under the brand name Mad4Street (“Mad4Street”, “we”, “us”, or “our”), collects, uses, stores, shares, and protects personal information when you visit or shop at https://mad4street.com, place an order, contact us, or otherwise interact with our services.
We respect your privacy and are committed to handling your personal information responsibly and transparently.
Where consent is required by applicable law, we will seek it separately. Mere use of our website will not be treated as consent where the law requires a specific consent mechanism.
1. Who We Are
Legal Entity: Rajas Advertech Private Limited
Brand Name: Mad4Street
Website: https://mad4street.com
Registered Address: 131, Rangavi Estate, Bogmalo Road, Mormugao, Goa, India – 403801
Privacy and Grievance Contact: Rajas Golwalkar
Email: contact@mad4street.com
For questions about this Privacy Policy or the handling of your personal information, you may contact us using the details above.
2. Personal Information We Collect
Depending on how you interact with our website and services, we may collect the following categories of personal information.
2.1 Personal and Contact Information
Full name
Email address
Phone number
Shipping address
Billing address
2.2 Order and Customer Support Information
Order history and order details
Products purchased, quantities, sizes, and related purchase information
Delivery and fulfilment information
Customer support communications, enquiries, and complaints
Information you provide when requesting an exchange, refund, or other assistance
2.3 Payment and Transaction Information
We may collect payment transaction details, payment status, transaction references, and related information necessary to process and reconcile your order.
Payments may be processed by third-party payment gateways or payment service providers. We do not intend to collect or store full payment card details, such as complete card numbers or card security codes, where these are handled directly by the payment provider.
2.4 Device and Website Usage Information
When you visit our website, we may collect certain technical and usage information, including:
Internet Protocol (IP) address
Device, browser, and operating system information
Cookie identifiers and similar technologies
Pages visited, interactions, and website usage patterns
Website performance and diagnostic information
2.5 Marketing Preferences and Consent
We may collect your marketing preferences, communication choices, subscription status, and records of consent or withdrawal of consent, where applicable.
2.6 Information You Voluntarily Provide
We may collect other information you choose to provide, including information submitted through forms, surveys, reviews, messages, or customer support interactions.
Please avoid sharing unnecessary sensitive personal information through our website or customer support channels.
3. How We Use Personal Information
We use personal information for the following purposes:
Order fulfilment: To process orders, receive and reconcile payments, arrange shipping, deliver products, and manage order-related activities.
Customer support: To respond to enquiries, manage complaints, process exchanges and refunds, and provide after-sales assistance.
Order verification and security: To verify orders, confirm cash-on-delivery orders where applicable, detect suspected fraud, prevent misuse, and protect our website and customers.
Website improvement: To improve website functionality, user experience, product offerings, and service quality.
Transactional communications: To send order confirmations, payment updates, shipping notifications, delivery updates, refund notifications, and other essential service-related messages.
Marketing communications: To send promotional emails, SMS, WhatsApp messages, and other marketing communications where permitted and where required consent has been obtained.
Legal and regulatory compliance: To meet applicable legal, tax, accounting, regulatory, and recordkeeping obligations and respond to lawful requests.
Analytics: To understand website traffic, customer behaviour, and website performance and to improve our services.
We will use personal information only for purposes that are disclosed to you and permitted by applicable law.
4. How We Share Personal Information
We do not sell customer personal information to third parties.
We may share personal information with the following categories of recipients when reasonably necessary for the purposes described in this Privacy Policy.
4.1 Payment Gateways and Payment Processors
Payment service providers may receive transaction and payment-related information to process payments, verify transactions, prevent fraud, and manage refunds.
4.2 Courier, Shipping, and Logistics Partners
We share necessary information, such as your name, phone number, shipping address, and order details, with delivery partners to fulfil and deliver your order.
4.3 Website Hosting, Maintenance, and Technical Service Providers
These providers may process information to host, maintain, secure, troubleshoot, and support our website and related systems.
4.4 Marketing and Communication Providers
Where applicable, we may share relevant information with email, SMS, WhatsApp, and other communication service providers to send transactional or permitted promotional communications.
4.5 Analytics and Website Performance Providers
We may share technical and usage information with analytics and performance service providers to understand website activity, measure performance, and improve the user experience.
4.6 Accounting, Tax, Legal, and Regulatory Service Providers
We may share relevant information with professional advisers and service providers where necessary for accounting, taxation, legal advice, regulatory compliance, or other legitimate business requirements.
4.7 Government Authorities and Law Enforcement
We may disclose information to government authorities, regulators, courts, or law enforcement agencies when required by applicable law, a valid legal process, or a lawful request.
4.8 Other Disclosures
If our business undergoes a merger, restructuring, acquisition, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.
We expect service providers handling personal information on our behalf to protect it and use it only for authorised purposes, subject to applicable law and contractual arrangements.
5. Cookies and Similar Technologies
Mad4Street may use cookies, pixels, tags, and similar technologies to support website functionality, understand website usage, and measure or personalise advertising where applicable.
5.1 Essential Cookies
Essential cookies help our website function properly, including supporting shopping cart functionality, checkout, security, and other core features.
These cookies may be necessary for the website to provide the services you request.
5.2 Analytics Cookies
Analytics cookies help us understand website traffic, visitor behaviour, and website performance so that we can improve our services and user experience.
5.3 Marketing and Advertising Cookies
Where applicable, marketing and advertising cookies may help measure advertising campaigns, understand interactions with advertisements, and personalise advertising.
5.4 Managing Cookies
You may be able to manage or withdraw consent for non-essential cookies through the cookie settings available on our website or through your browser settings.
Disabling certain cookies may affect some website features, including shopping cart or checkout functionality.
Where required by law, non-essential cookies will be used only after the appropriate consent has been obtained.
6. Marketing Communications and Your Choices
We may use your contact information to send promotional emails, SMS, WhatsApp messages, or other marketing communications where permitted and where the required consent has been obtained.
6.1 Opting Out
You may opt out of promotional communications at any time by:
Using the unsubscribe link provided in promotional emails, where available.
Following the opt-out instructions in the relevant message.
Contacting us at contact@mad4street.com.
We will process your opt-out request within the applicable timeframe.
6.2 Transactional Communications
Even if you opt out of marketing communications, we may continue to send essential transactional and service-related messages, including order confirmations, payment updates, shipping notifications, delivery updates, and refund notifications.
6.3 Personalised Promotions
Where permitted by applicable law, we may use relevant customer and purchase information to personalise promotional offers, product recommendations, and marketing communications.
We do not sell customer personal information to third parties.
7. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by applicable law.
Order, payment, tax, accounting, and other business records may be retained for the periods required by applicable laws and regulations.
When personal information is no longer required, we will take reasonable steps to securely delete, anonymise, or otherwise dispose of it, unless retention is legally required or otherwise permitted.
Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.
8. Data Security
We use reasonable technical and organisational safeguards designed to protect personal information against unauthorised access, loss, misuse, alteration, disclosure, or destruction.
These safeguards may include access restrictions, appropriate security controls, and measures designed to protect the systems and service providers involved in handling personal information.
Access to personal information is restricted to authorised personnel and service providers who need it for their work and are subject to appropriate confidentiality and security obligations.
No method of electronic transmission, storage, or processing can be guaranteed to be completely secure. We will take reasonable steps to address security incidents in accordance with applicable law.
9. Your Privacy Rights and Choices
Subject to applicable law and any relevant conditions or exceptions, you may have the right to:
9.1 Request Access
Request information about the personal information we hold about you and how it is collected, used, and shared.
9.2 Request Correction
Ask us to correct inaccurate or incomplete personal information.
9.3 Request Deletion
Ask us to delete personal information, subject to applicable legal, regulatory, and recordkeeping requirements.
9.4 Withdraw Consent
Withdraw consent where our processing of your personal information is based on consent.
Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal. It may also affect our ability to provide certain services where the information is necessary for those services.
9.5 Raise a Privacy Concern or Complaint
Contact us to raise a concern or complaint about how your personal information is handled.
9.6 Submit a Request
To exercise your privacy rights, contact us at contact@mad4street.com.
We may request additional information where reasonably necessary to verify your identity and protect your personal information against unauthorised disclosure.
We will handle requests in accordance with applicable law and may be unable to fulfil certain requests where a lawful exception applies.
10. Children’s Privacy
Our website is not intended for children under the age of 18.
We do not knowingly collect personal information from children under 18 without appropriate authorisation where required by applicable law.
If we become aware that we have collected a child’s personal information without the required authorisation, we will take appropriate steps to delete the information, subject to applicable law and any lawful retention requirements.
Parents or legal guardians who have concerns about a child’s personal information may contact us at contact@mad4street.com.
11. Third-Party Websites and Services
Our website may contain links to third-party websites, applications, payment services, or other external services.
These third parties operate independently and may have their own privacy policies, terms, and data handling practices.
Mad4Street does not control the privacy practices or content of third-party websites and services and is not responsible for their independent practices, subject to applicable law.
We encourage you to review the privacy policies of third-party websites before sharing personal information with them.
12. International Data Transfers
Some of our service providers may process or store personal information outside India, where applicable.
Where personal information is transferred outside India, we will take reasonable steps to ensure that the transfer complies with applicable data protection laws and that appropriate safeguards are used.
The location and handling of personal information may depend on the service providers and technologies used to operate our website and fulfil our services.
13. Privacy Requests and Grievance Redressal
For privacy questions, access or correction requests, deletion requests, consent withdrawal, or complaints, you may contact:
Privacy and Grievance Officer: Rajas Golwalkar
Company: Rajas Advertech Private Limited
Brand: Mad4Street
Email: contact@mad4street.com
Registered Address: 131, Rangavi Estate, Bogmalo Road, Mormugao, Goa, India – 403801
Please include sufficient details about your request so that we can understand and respond to it. We may request additional information where reasonably necessary to verify your identity.
We aim to acknowledge privacy complaints within 48 hours and endeavour to resolve them within one month, subject to applicable legal requirements and the nature of the complaint.
These service targets do not replace any mandatory statutory timelines or rights.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our data practices, service providers, website features, or applicable legal requirements.
The latest version will be published on https://mad4street.com with an effective date and/or last-updated date.
Where required, we will notify customers of material changes through the website or other appropriate communication channels and obtain any required consent.
Changes will apply prospectively, subject to applicable law and any consent or notice requirements.
15. Contact Us
If you have questions about this Privacy Policy or how Mad4Street handles personal information, please contact:
Rajas Advertech Private Limited
Operating as: Mad4Street
Email: contact@mad4street.com
Registered Address: 131, Rangavi Estate, Bogmalo Road, Mormugao, Goa, India – 403801